Even in our increasingly digital days, paper is still a physical support that maintains its characteristics, prevailing an effective communication to its customers. In a meeting, for example, delivering a product catalogue or an information leaflet may be more persuasive than simply sharing a link that may or may not be consulted.
Along the timeline, a physical product catalogue lasts and remains current, as it can be consulted several times and still remain recent. Whether you are in an office or at a point easily accessible by your client, this means of communication can be accessed by numerous people.
Likewise, several studies point out the effectiveness of reading on paper, due to the greater capacity not only to concentrate when reading something in physical format, but also for the effectiveness of the message remaining in the memory of the reader.
From information leaflets to product catalogs, we create timeless traditional advertising pieces.